Wednesday, January 4, 2012

Tweet away: TopSEOs.com on Twitter as a marketing tool

From TopSEOs



Twitter is not just an ordinary social media website anymore. Like blogging, it has evolved into a powerful yet simple marketing tool. Caroline Chen, a contributor for TopSEOs.com, has several suggestions on how businesses can truly make the most out of Twitter:


From TopSEOs, Google Images



Attributing tweets to start new conversations – Mentioning the official Twitter page for the original source of any and all interesting link shared will help in opening communication between the company and other brands, individuals, and even potential clientele.


Designing the personality that the company aspires to be - Creating a personality for one’s business is vital in marketing. Changing the avatar, background, and even the wallpaper of the company’s Twitter profile can go a long way.


Experimenting with new venues for interaction and creative expression – Chen further explains on her TopSEOs.com article that links which send followers of the company’s Twitter to things like articles and fun games that are related to the business are always a good thing to tweet.


Less characters, more quality – Tweets that exceed the 140 character limit should be avoided at all costs. While concise, the TopSEOs article explains that these tweets should also retain readability and still be interesting and relevant.


Tweet smarter, not harder – Flooding followers’ timelines should be avoided, especially with content that is not relevant. Instead of garnering more attention, this will most likely result in a drastic drop in followers and potential clientele.


From TopSEOs



For more information on online marketing from TopSEOs.com, visit www.topseos.com.